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Museums preserve and record human civilization and art, and traces of existence can be found in every dusty history. In museums of all sizes in the United States, Chinese cultural relics also tell their own stories.
The opening ceremony of the museum-themed series ‘Chinese Story in Museums’ of ‘The Glory of Global Chinese’ was held on April 18, 2023, at the famous Bowers Museum in California.
CGTN America commissioned China Television Corporation produced “The Glory of Global Chinese” program and museum-themed series. This museum-themed series program is an excellent television documentary jointly invested and produced by China Television Corporation, the Cultural Foundations of Zhendai HE (US), and the Be An Culture LLC.
The first episode of the program, “The Metropolitan Museum: Let the World Fall in Love with Chinese Culture,” will be officially launched on the NBC Jubao platform on May 1, 2023, telling the beauty of Chinese treasures to audiences across the United States.
As the first Chinese production team focusing on shooting overseas famous museums, the program team carefully planned and prepared for more than a year, and on-site shooting at four famous museums in the United States: The Metropolitan Museum of Art in New York City, the Museum of Fine Arts in Boston, the Asian Art Museum in San Francisco, and The Nelson-Atkins Museum of Art in Kansas City. They interviewed a series of Chinese and American expert scholars working in famous American museums, including curators, leaders, and curators.
These cultural preservation giants continue to write the inheritance and development of Chinese culture across the ocean, vigorously promote and popularize public education in art, and continuously promote cultural exchanges and integration between China and the U.S.
Zhang Xin, CGTN America’s Executive Vice President, shared her thoughts and opinions on the museum-themed series. “The museum-themed program gave us an opportunity to gain enlightenment and wisdom from the cultural relics hidden deep in the museum. We start with Chinese stories and then enter into other cultures and civilizations, as we share a common destiny and origin.”
He Xinyan, the founder of the Cultural Foundations of Zhendai HE (US) expressed her enthusiasm for art education and Chinese culture, saying “We have always been committed to hosting online public lectures on museums. So far, we have collaborated with over 50 experts and scholars in more than 60 programs. The foundation is dedicated to providing high-quality Chinese-language programs for overseas Chinese, and to passing on the concept of ‘Chinese culture, global expression’ to the next generation. We hope to go to art museums in Europe in the future and tell more Chinese stories.” At the same time, the Cultural Foundations of Zhendai HE (US) will launch a strategic cooperation with China Television Corporation on the museum-themed program, continuing to output high-quality cultural content products.
This ceremony has received strong support from the Bowers Museum and the Chinese Culture Development Center. On the day of the event, many guests from the fields of politics, business, culture, and education came together to celebrate the successful launch of the special program ” Chinese Story in Museums“.